Privacy Policy

Your Privacy Matters

We view protection of your privacy as a very important principle. We understand clearly that you and your personal information are among our most important assets.

We store and process your information, including any sensitive financial information collected as defined under the Information Technology Act, 2000 and the rules made thereunder.

We may share personal information with our other corporate entities and affiliates where necessary to provide, maintain and improve our services.

We may disclose personal information if required to do so by law or in the good-faith belief that such disclosure is reasonably necessary to respond to subpoenas, court orders or other legal processes.

We may also disclose personal information to law enforcement offices, third-party rights owners or others where we reasonably believe such disclosure is necessary to enforce our Terms or Privacy Policy, respond to claims that content violates third-party rights, or protect the rights, property or personal safety of our users or the general public.

Changes to Our Business

We and our affiliates may share or transfer some or all of your personal information with another business entity if we, or our assets, plan to merge with, be acquired by, or undergo re-organization, amalgamation or restructuring with that business entity.

We have developed this Privacy Policy to protect your personal and financial information and keep it confidential.

Information We Collect

The following sections explain the types of information that may be processed when you access, register for or use our services.

Information which you provide when you access or register for our services may include the following:

• Children under the age of 18: Use of Charkha Tales is available only to persons who can form legally binding contracts under applicable Indian law. Persons who are legally incompetent to contract, including minors, are not eligible to use the service. If you are under 18 years of age, you shall not register as a User or transact on Charkha Tales. Any use or transaction by a minor should be made through their legal guardian or parents.
• Personal Information: Name, gender, age, images, contact or postal address, telephone number, email address, nationality and content.
• Financial Information: Credit or debit card details, including card number and expiry date in encrypted form, as well as details relating to net banking and wallet services. Charkha Tales takes appropriate measures to protect payment information and uses security practices applicable to payment processing. Where applicable, payment information may be processed according to the requirements of the Payment Card Industry Data Security Standard (PCI DSS) .
• Payment and Account Information: Your account history with us, including billing information, communications and payment history. Such information may be maintained in encrypted form on secure servers. Transaction details may also be retained for tax, accounting or regulatory compliance.
• Transactional Information: Order IDs and transactional history relating to your e-commerce activities on Charkha Tales, excluding sensitive banking details.
• User IDs: Usernames, passwords, email addresses, contacts, account information, third-party account information and other security-related information used in connection with our services.
• Stored Information: Data created by you or provided by a third party that you wish to store on our servers, such as image files, documents or other content.

The following types of content are not permitted on Charkha Tales services:

• Nudity or other sexually suggestive content.
• Hate speech, credible threats or direct attacks against an individual or group.
• Content that contains self-harm or excessive violence.
• Fake or impersonator profiles.
• Spam or unsolicited content.

Technical & Functional Management

When you use Charkha Tales, we may also process technical data such as your IP address, device ID, device contacts, device accounts, including third-party accounts, MAC address and information about the manufacturer, model and operating system of your mobile device.

We use this information to enable the functionality of our services, resolve technical difficulties and provide you with the correct and most up-to-date version of our services.

Technical information may also help us prevent the transmission of spam, viruses and unlawful, defamatory, obscene or otherwise undesirable material or content.

How We Use Your Information

We may use your information for suggesting products, promotional offers and schemes that may be relevant to you.

You may update your profiling information at any time on Charkha Tales, where such functionality is available.

You acknowledge and agree that such updates are intended to serve your interests and improve personalization and service efficiency.

Legal & Compliance

We collect and store your correspondence information to comply with our obligations under applicable law.

We may also monitor your use of our services where necessary to ensure compliance with our Terms of Service and other applicable policies.

Cookie Policy

A cookie is a small text file that may be placed on your device to enable various features of Charkha Tales.

Cookies may be used to store user preferences and track user trends so that we can enhance your interactive experience and generally improve our services.

You can change your cookie settings through your browser settings and choose whether or not to accept cookies.

If you accept cookies, you consent to our use of any personal information collected through those cookies in accordance with this Privacy Policy.

Third-Party Partners

At times, we may work with third parties, brand owners or other partners and make certain offers, events or special schemes available to our customers.

In such instances, your personal information may be shared with those third parties or may become available to them.

Such third parties may have their own applicable privacy rules and policies, and Charkha Tales is not responsible for the use or misuse of your information by those third parties, subject to applicable law.

Our Commitment to Your Privacy